Which of these do you think is a bottleneck to your sales?
Which of of these do you think is the bottleneck to your sales?
#1 Prospecting: Getting more people to know about your product and the problem you solve.
#2 Conversion Getting more people who call, dm, or text you about your product make a payment.
If your problem is in #1 here’s how to solve it
Increase your volume of contact, content, dm, calls and text because the more leads you’re in contact with the higher the chances that some will pay. The industry standard is 10%. Meaning if you have a volume of one hundred leads ten may pay for your services.
Ask your existing clients for referral. It is cheaper to acquire a client from an existing client because you’ll be borrowing the goodwill and credibility of your existing client with their contact list. I got my tailor from my Pastor because he borrowed the credibility my pastor has with me.
Go where they go before they buy: If you’re a post-pregnancy massage therapist don’t wait for your clients to give birth before you sell your services to them, join whatsapp groups, telegram groups and communities of pregnant or partner with hospitals because these are places your clients visit before they give birth
If your problem is in #2 here’s how to solve it
Share proof of work or testimonials: I shared a testimonial of how much books i helped a client sell and i got another author as a client immediately
After i shared this proof of work another person reached to me online asking for my book coaching session i told them it is £200 they immediately paid an advance payment of £30 to pay the balance of £170 before the session this week. See the proof
Use urgency: See how a member of my paid whatsapp group use urgency to sell two property : “ I have closed 2 sales last month but hungry for more leads. I told the clients that there are limited plots available and if they don't get it now. I have people lined up for it and next time they call. My next word will be sorry it's out of the market
Immediately they didn't waste time for it...!!!
URGENCY” Here is a link to join my whatsapp group if you too want to increase sales Sales Factory Whatsapp group
Warranty:
UGC: This means user generated content. You can apply this by asking your customers to film themselves using or opening your product. This is very powerful because it is more believable
Other People’s Credibility: Use the credibility of your Pastor, Skit maker, Doctor etc. If a credible person is using your product it becomes more believable this increases your conversion rate. Notice how in some toothpaste they’ll write on the label “ Endorsed by the medical association of xxxx”
Repetition: Customers don’t get it once. You must ask severally if you have been reading my newsletter notice on every post i ask you to buy something that can help you because i know you may not be ready the first time i ask.
Edition Sponsors: Our sponsors for this edition : VERITASI HOMES Veritasi Homes
Video of the week: How to build a personal brand with Dain Walker
Podcast of the week: Money: How to get it with Sola Adesakin: How to attract money