Skill stack for making over $200 thousand yearly in sales and business
Wednesday I am at home alone.
My wife is at work and my children are all in school.
I prepared them, and watched them get on their bicycles say their “ Love you daddys”
I feel the loneliness of entrepreneurship. Alone and sometimes not sure of where my next paying client will come from. So I DECIDED to write you a letter.
What Is a Skill?
Everything is learnable through repetition and feedback. At its core, a skill is a learned ability to do something well. You are not born with it. You develop it. Whether you're selling, coding, speaking, writing, or parenting, everything is a skill. Every skill is learned, improved through repetition, and refined through feedback. You are not born with it.
Skills Are Built from Micro Skills
Skills are built by combining smaller sub-skills. There is a macro skill, and then there are micro skills within that skill. Just like atoms form molecules, skills are made up of micro skills.
For example: the skill of public speaking.
I speak every single day. I speak for a living. I've been paid over a million naira to speak. I've spent over 10,000,000 naira to speak. I've invested a lot of money to talk.
But what are the micro skills within that skill?
Voice control is a micro skill. Storytelling is so important. I'm currently reading a book called "How to Tell Good Stories" by The Moth Group. Body language, tonality, audience reading — these are all micro skills within the skill of public speaking.
It is through public speaking that I met the governor's wife in Nigeria, and she became my client for three years straight until they left power.
Improving each of these micro skills compounds to strengthen your overall skill.
Skill = Knowledge + Practice + Feedback
I'll take it again: for it to be a skill, you need to know it (knowledge), practice it (application), and get feedback (growth loop).
As I always tell my children — feedback is the breakfast of champions.
You need knowledge. Knowledge is the what.
There are various ways to acquire knowledge. For example, the knowledge of knowing how to sell. That's why I run a paid WhatsApp community teaching professionals and salespeople how to sell. I've run that group now for five years. If you want to join that community, click on the link in the show notes and join the Sales Factory community. It will teach you how to sell because I make money every single day with the skill of selling.
We do a book review every day. We network. I listen to your sales calls. We help you to get better. It's not expensive — just $200 for the whole year. So check it out, and you get all the past episodes of the things that we have done in the community.
Practice Is the How
You've acquired the knowledge; you have learned before you start earning. So you practice. This is the how. As you practice, you are getting feedback.
That’s why I always tell people: if you can record your sales calls, do so. Listen to yourself. If someone is gracious enough to give you feedback, that person is not a bad person. Take it in good faith.
Sometimes the feedback may not be nice. Yes, no matter how much you slice it, it will still hurt you — but it will make you grow because you need stress on your body.
I went to the gym today. I lifted a lot of weight. I carried a 14 kg weight today when I was carrying 12 before. It stressed my body, but it made me stronger. For a man in his late forties, that's a good thing. Did you get that?
Skills Will Decay If You Don’t Use Them
Your skills will die if you don't use them. If you don't use them, you will lose them.
Like muscles, skills get weaker without use.
This is why top performers continue to train even after they are, quote, good. Consistency matters more than even intensity.
The Economic Value of a Skill = Usefulness × Rarity
If you want to know the economic value of a skill, it's a simple equation:
Usefulness × Rarity
From an economic perspective, if you have the skill to solve a very painful problem, that is usefulness. If there are not a lot of people doing that, it's rare.
That means you can make a lot of money — because the demand curve slopes downward. The more difficult the skill is, the more money you will be paid.
You also need to position yourself to be perceived as the best person to solve that problem.
This is why skills like sales, coding, storytelling, or AI prompt engineering are high-income skills.
If You're Enjoying This, Join My Community: Sales Factory Community
Now that we understand what a skill is fundamentally, I am really enjoying this. If you're enjoying this, join my paid WhatsApp community where I teach sales and marketing every single day. The link is in the show notes. You will have my number and direct access to me when you do that.
Also, coming up, I'm doing my Five-Day Make Sales Challenge. I do it every quarter. I'm doing Cohort Six from July 25th to 30th. For five days, I'll walk you through it. If you join the Five-Day Make Sales Challenge, you'll be automatically added to my paid WhatsApp group for one full year for free. How about that?
Skill Stack of a Successful Salesperson
Prospecting
Prospecting is a skill because you need knowledge for it. You want to learn how to do cold and warm outreach. You want to learn how to build a list. You want to learn how to use tools like Apollo.io or Hunter.io. My favorite is Hunter.io.
I recently used Hunter to close a deal because I got the email from Hunter.io, and I prospected to the client. I sent a cold email to the client, and I closed the client.Sales Call Control
The ability to ask questions on the call, to understand tonality, and to understand pivoting. Those are some of the things I teach in my WhatsApp community. If you join the Five-Day Make Sales Challenge: 5-day make sales challenge, you will learn the ability to control a conversation and to frame a conversation.Objection Handling
In sales, you always face objections like, "Let me think about it," "Send me an email," or "Let me discuss with my husband."Follow-Up
Follow-up is a powerful skill. I'm currently following up on a client right now, looking at the best ways to follow up.CRM Technology
Understand your CRM. It's a discipline to clean your CRM, to upload the leads that you called, and all that.
Leverage Skills
These are the skills that give you exponential returns:
Content Creation
Content creation is a skill because it builds leverage. Leverage means you put in one effort, but you get a lot out. One piece of content, one video can give you 3,000 views. And from those 3,000 views, you can get a sale. There's no way you will call 3,000 people, so your content is a form of leverage.Copywriting
The ability to write words on paper that persuade people to want to pay you money. Did you get that?Technology & AI Tools
With the age of AI, understanding large language models (LLMs) is crucial. There are different large language models like Gemini, ChatGPT, DeepSeek, Google Notebook, and Grok. You want to understand those large language models.Relationship Building
This includes going to events, following up, and becoming emotionally intelligent.Negotiation & Personal Branding
These are crucial to amplifying your perceived value and maximizing opportunities.
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