How James Clear Sold 10 MILLION copies of his book 'Atomic Habits'- THE POWER OF VOLUME

Volume means the amount of space a substance is occupying, it speaks of mass, space, and territory. The bigger your territory the more fame, profit, and deals come your way, it reminds me of The Matthew principle “ He that has more will be given to him and he that does not have even that which he has will be taken away”

In a very competitive world or a zero-some game world, it is important that you enlarge your tent, strengthen your cord and expand to the left and right in your business.

HOW TO USE VOLUME EFFECTIVELY

1. Increase Your Sample Size: If you do a thing regularly and you observe it you’ll start seeing patterns. For example, if you make 10 sales calls and close one sale that’s a 1:10 situation, which means that if you make 20 sales calls you’ll make 2 sales increasing the ratio to 2:20.

How James Clear sold 10,000,000 copies of his book ATOMIC HABITS

He said he went to Apple podcast and looked at the top 300 podcast interview shows in the world and emailed all 300 of them to invite him to talk about his latest book ATOMIC HABITS of the 300 podcasts host he emailed 75 of them agreed to have him on their show. Wow! That’s a HIGH AGENCY MINDSET, he didn’t wait for them to find him.

If he had emailed only 30 ( small sample size) would he have gotten that result? So by increasing the sample size he got his goal.

How to use volume for your business or life

1. Increase the number of calls, posts, Dm, or any sales activity and track your results to know the ratio

2. Don’t depend on one source of getting new clients, staff, or money

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