How did September 2023, treat you?
"How Did September Treat You?
September 2023, with its impermanent beauty, has bid us farewell, leaving behind a wealth of wisdom and experience. It's a month that will never return, but its lessons are everlasting. Allow me to share a few insights from my journey through September:
1. The Power of Contrast: In the September of 2023, I read 'Hero of the Empire: The Making of Winston Churchill' by Candice Millard, a gripping biography chronicling Winston Churchill's harrowing experiences as a journalist turned prisoner of war POW during the British South Africa Boer War. The stark contrast between Churchill's trials and my own daily challenges touched me well.
On a rainy September day i rode my bicycle to pick up my son from school , It started raining when i got to his school, as I contemplated calling my wife for a ride while picking up my son from school to avoid being drenched , I asked myself, 'Paul, are you at war? Are you imprisoned like Winston was?' The contrasting perspective strengthened my resolve, reminding me that countless individuals have weathered far more significant storms. History, with its tales of resilience, equips us with a unique lens to go through our present-day challenges.
2. The Power of Content: In the realm of content creation, I committed to producing three pieces of valuable content daily across social media platforms. It's a demanding endeavor that combines effort and persistence. The beauty of content creation lies in its unpredictability; you never know which piece will lead to a fruitful opportunity. Recently, a real estate company discovered my content, appreciated its value, and engaged me as a sales coach on a 90-day retainer , along with commissions for sales generated by their team. Had I not shared my content, this opportunity might have remained hidden. Below is a screenshot
3. The Earth Responds to Your Desires: I set a specific revenue goal for September, falling £1,500 short of achieving it. Nevertheless, I'm content. My relentless focus on this objective attracted numerous opportunities and sales throughout the month. Even on the final day of September, I secured a sale. Daily affirmations, visualization, and a vision board dedicated to my sales target were instrumental in this process. It's a reminder that what you passionately desire is drawn toward you. This belief inspired me to task members of my paid WhatsApp group with creating vision boards on Canva, reinforcing the idea that our thoughts shape our reality.
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Here’s a summary of what happened last week in my group
“Hey Paul Foh here.
Here is what happened in the community this week in from September 24, 2023, to September 29, 2023
Topic Discussed:
1. Unnecessary worry as a non-cash generating activity
2. The importance of focusing on sales goals
3. The impact of prioritizing cash and sales generating activities
4. Roasting and critiquing videos, captions, and product images for improvement
5. Importance of effective storytelling and call to action in videos
6. . Feedback and suggestions for improving video content and delivery
7. Retention strategy
8. Email marketing
9. The power of words
10. Review of mock sales calls
11. End of month questions to ponder on
Brief Summary:
• Unnecessary worry as a non-cash generating activity:
- Unnecessary worry does not contribute to generating income.
- It is important to be intentional about focusing on activities that generate cash.
• The importance of focusing on sales goals:
- Checking the to-do list and realizing that most activities are not aligned with sales goals.
- Being more intentional about prioritizing sales goals.
• The impact of prioritizing cash and sales generating activities:
- Only focusing on cash and sales generating activities during specific hours.
- Gravitating towards activities that are comfortable but not sales-oriented.
- Understanding that activities that do not generate money are not beneficial for business.
• Roasting and critiquing videos, captions, and product images for improvement:
- Members of the community can receive feedback and critiques on their videos, captions, and product images.
- The purpose is to improve individuals and their businesses, and to see the critiques as free coaching.
• Importance of effective storytelling and call to action in videos:
- Participants are advised to call out their target audience, use captions, and include images in their posts.
- Effective storytelling and capturing the attention of the audience are emphasized.
- The need for a clear call to action and urgency in the videos is highlighted.
- Feedback and suggestions for improving video content and delivery:
- Several participants received feedback and suggestions for their videos.
- Tips include making the video brighter, improving energy and delivery, adding a call to action, and making contact details more noticeable.
- Suggestions are given to improve captions, use captivating hooks, and make the videos more engaging.
- Retention strategy:
- Importance of retention strategy in business.
- Examples of successful retention strategies.
- How retention strategy can impact customer loyalty.
- Email marketing:
- The benefits of email marketing.
- Tips for effective email marketing campaigns.
- How email marketing can help in business growth.
- The power of words:
- The impact of words in communication and marketing.
- How to use persuasive language to influence customers.
- The importance of clarity and simplicity in messaging.
- Question about dropping the ball:
- Realtor Vima poses a question to someone, asking where they dropped the ball and why they didn't drop it earlier. The context or subject of the question is unclear.
Meetings:
Book review October 15, 2023
End of month class on sales October 2, 2023
Useful links
https://theygotacquired.com/agency/our-future-acquired-by-morning-brew/
https://blog.hubspot.com/sales/sales-statistics
Links to my 3 books and past webinars: https://drive.google.com/drive/folders/16bdH7f76SXMDAIrAlzAIiQ4vzuzhEpFu?usp=sharing”
In closing, September may be a chapter closed, but its teachings endure. It's a testament to the enduring power of contrast, the potential within content creation, and the harmony that exists between our aspirations and the universe's response. Remember, each day is an opportunity to embrace life's ever-evolving lessons."
Sponsor of this article: VERITASI