“ Books are life’s cheat codes” Tobi Lutke (CEO of Shopify) They have 9,000 employees and $3 Billion in revenue. What is a ‘CHEAT CODE’
According to Techopedia, a cheat code is generally a code, method or device used by gamers to advance levels or to get other special powers and benefits in a video game. The term cheat code can also be used to denote anything a person does other than the traditional way of doing something for the purpose of winning or scoring above their competition
Do you want to get the codes to win the competition? accelerate your business? or increase the quality of your life? Then aggressively embrace reading.
Do not admire the successful, seek the books or pieces of knowledge that shaped their lives in other words find out their cheat codes.
“In my whole life, I have known no wise people (over a broad subject matter area) who didn't read all the time -- none, zero. You'd be amazed at how much Warren reads--and at how much I read.” Charlie Munger
WHAT DETERMINES WHAT YOU SHOULD READ?
The gaps in your life and business are what should determine the books you read, podcasts you listen to or youtube videos you watch.
Which areas of your business are you dropping the ball? Let’s say your sales are not looking good the next question will be which aspect of sales are you struggling with? Is it
Getting leads
Closing the acquired leads
Nurturing the leads acquired
Creating content
What is the problem? When you identify the problem then start getting books or chapters of books that address your problems
COUNTING THE NUMBER OF BOOKS YOU HAVE FINISHED IS A VANITY METRIC
You don’t have to finish a book! Yes, the Bible that has changed your life and behaviour have you ever finished it cover to cover? I have not read the bible from cover to cover but hmmm it has radically shaped and changed my worldview.
Am I saying it is wrong to finish a book, NO? I read a lot of books but I don’t finish all I read chapters or sections that address my GAPS. Release your soul of the burden of unfinished books
HOW TO RETAIN WHAT YOU READ
There are two primary ways to retain and integrate what you learn from a book: Taking notes, teaching the concept, and taking action. What’s the point of reading when you’re not taking action on the knowledge received?
HOW I RETAIN WHAT I READ
I use an app called NOTION to take notes. On the app, I save quotes, words, and lessons I learn from books
I implement the relevant lessons immediately into my life and business (Like this newsletter you’re reading that I have done CONSISTENTLY FOR 1YEAR 6 MONTHS)
I listen to any podcast or youtube video that the author of the book has been interviewed. Like I am currently reading BOUNCE by Matthew Syed and Steven Bartlett had a fascinating interview with him on his podcast ‘DIARY OF A CEO’ here’s a link to it DIARY OF A CEO That conversation strengthened my knowledge of the subject matter
APPS I USE TO DO MY READING
Apple books
Scribd
FORMS OF BOOKS
I understand that a lot of people don’t like reading a physical or digital book but thankfully in our world today there
Audiobooks
Audiobook summaries
Youtube videos of books
TESTIMONIAL OF THE WEEK from Odun Oshineye Head Of Growth MYSTASH a fintech company after attending my 3 weeks Sales school or sales MBA
EVENT
have opened registration for my 3 weeks sales school click on this link for more details 3 WEEKS SALES SCHOOL
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Cover Photo: The cover photo was taken in my study at home and I have not finished all those books
Thank you 🙏 and I am happy to know it helped
Great letter. I am freeing my soul from "the burden of unfinished books."